How Brand Ninja boosted their AI-powered content creation with Polotno
Brand Ninja is an Australian AI-driven platform that creates AI teammates for content creation, primarily serving the sports and media sectors. The company integrated Polotno to speed up their image and video content creation, improving time-to-market and simplifying development.
Balancing scalability and development resources
Brand Ninja started by focusing on text content using large language models (LLMs), which worked well for generating written material. However, as their platform expanded, they quickly realized that modern social media, the primary medium for their clients, is driven by rich visuals—images and videos that engage audiences far more than text alone. Without a scalable, fast solution for generating this visual content, Brand Ninja’s platform wouldn’t be able to keep up with client demands and the broader market trends.
Building a custom solution for image and video generation presented a huge challenge. The process would take several months of dedicated development time and require multiple engineers, diverting their team from other critical projects. This slow timeline posed a risk to their speed to market, and hiring additional developers was not a cost-effective solution. Brand Ninja needed a content generation platform that was easy to integrate, scalable, and flexible enough to grow with their evolving business needs—without sacrificing quality or requiring additional development resources.
Streamlining content generation with Polotno
Brand Ninja integrated Polotno to centralize and simplify their image and video content generation process. Polotno’s cloud rendering API and JSON-based templates provided a robust solution that enabled Brand Ninja to automate the creation of scalable, high-quality visuals while maintaining their focus on AI-driven text generation.
Polotno's platform made it easy for Brand Ninja to quickly create and adjust templates, which was critical for their social media clients who required fast, dynamic content. The integration enabled Brand Ninja to move from concept to production in under a week, saving them months of development time and preventing the need to hire multiple developers. By consolidating their tools into one system, Polotno eliminated the need for multiple third-party vendors and simplified their workflow.
This not only saved Brand Ninja significant development resources but also allowed them to scale their platform without the overhead of managing custom-built systems or fragmented vendor solutions.
Scaling smarter with Polotno: faster dev, lower costs, greater flexibility
Polotno allowed Brand Ninja to rapidly accelerate their development process and scale their operations more efficiently. Here’s how:
Enhanced productivity: By automating content generation through Polotno’s cloud rendering API, Brand Ninja was able to generate content hundreds of times a day, reducing the complexity and effort of managing an in-house system.
Improved flexibility: Brand Ninja enables easy creation and adjustment of templates, ensuring they can meet the evolving needs of their clients and stay competitive in a fast-moving industry.
Cost savings: The integration reduced operational costs by consolidating tools and eliminating the need for additional development resources or third-party vendors.