How Peleman rebuilt their creative production workflow with Polotno
KEY HIGHLIGHTS
COMPANY
Peleman, a global producer of custom printed products with operations in the UK, US, and EU, embedded Polotno as the creative production layer inside their platform. The integration enabled faster iteration, system-level automation, and significant operational cost reduction across global teams.
THE CHALLENGE
Overcoming operational bottlenecks
Peleman’s previous editor was not just slow — it created architectural friction. Every template change, business rule update, or customer-specific customization required long implementation cycles and vendor coordination.
Their production workflows depended on tooling that was rigid, expensive, and difficult to adapt. For a company managing high volumes of personalized print products, this lack of flexibility directly constrained operational speed.
Additionally, maintaining multiple disconnected systems increased costs and complexity. Engineering effort was spent managing tooling limitations rather than improving core business logic.
THE SOLUTION
Embedding a unified creative engine into the production stack
Peleman integrated Polotno as the underlying creative infrastructure powering their personalization workflows.
Rather than relying on external vendor-controlled tooling, they embedded a rendering and template engine directly into their own system. This shift reduced implementation cycles from months to days and allowed their internal teams to control template logic and automation rules directly.
Polotno enabled:
– Programmatic template generation
– Rapid customer-specific configuration
– Automated asset rendering
– Structured design schemas instead of destructive edits
By consolidating multiple third-party systems into a single embedded creative engine, Peleman simplified their stack and reduced recurring costs.
"Now for simple customers we can have a setup ready in a matter of hours."
Chris Schippers
Software Engineer @ Predis
THE OUTCOME
Operational control, speed, and automation at scale
The integration of Polotno resulted in several positive outcomes for Peleman:
1. Enhanced productivity
The design and production processes became significantly more efficient, allowing Peleman to meet customer demands faster. Automated content generation from uploaded files and template-based designs significantly accelerated the production cycle.
1. Greater flexibility
Peleman could easily create and adjust templates, catering to specific customer requirements without extensive delays. For instance, they developed templates for funeral homes to create personalized printing plates quickly and easily.
2. Cost savings
The switch to Polotno reduced operational costs while providing a more powerful and flexible solution. Peleman no longer faced the high monthly fees from the previous editor and could allocate those funds to other business areas.
4. Improved customer experience
Customers benefited from a more intuitive and efficient design process. The ability to save and load custom templates made repeat orders straightforward and hassle-free.